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30th
JUN

In Social Media New Look Boosted Investment with Fashion Social Network

Posted by peterzmijewski | Filed under Internet Marketing

NL Daily asks users to upload images of their clothes and comment on the other. The content will also be considers celebrity fashions and trends, where users can click to buy from New Look site.

New Look specifies , initial users of NL Daily already spend on average 30% more than customers who just visit its online store.

The company has also hired moderation company WeSee to aid its internal moderation of the site. The technology will scan the user-generated content, including pictures, to ensure no inappropriate content goes onto the site.

The street fashion retailer has decided to launch a Facebook offer not on the Facebook Deals programme but TBG Digital’s third-party apps Daily Deal.

TBG Digital CEO Simon Mansell said the advantage offering a third party trademarks not have to pay commissions to the publishers, such as Groupon or social networks.

“Advertising Facebook is a great way to explore for retailers because it allows you to target a niche audience at scale,” he said. “Our Daily Deal product enable customers to view daily special offers on their Facebook page without having to pay Groupon commission.”

Peter Zmijewski who is called as Innovator, investor, internet marketing guru and entrepreneur. Peter Zmijewski is also the founder and CEO at KeywordSpy. For more updates don’t go away and stay with us.

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28th
JUN

Ways to construct Your Brand Equity

Posted by peterzmijewski | Filed under Internet Marketing

Building your brand equity online takes time, devotion and patience. Brand equity is not something that immediately happens. It takes a cognizant effort on your part to make sure your brand equity becomes a valuable asset.

Ways to help to build your brand equity -

Investment in content marketing:

Content marketing is how you point yourself as the solution. By producing quality content (which could be anything as well as videos, blog, whitepapers, and more) you are establishing yourself as an industry expert. The added trusted you are (by search engines and consumers) the better your brand equity.

Develop relationships with industry bloggers:

Perceptibly a great piece of content is going to do much good if you can’t get any eyeballs on it. There is where influential bloggers can offer a huge boon to your content marketing campaign. An admired industry blog may get thousands of unique visitors a day and posts can get shared across a variety of social networking sites hundreds of times.

Make an online community:

There is no added denying that social and SEO are crossing paths and influencing each other. The big three social networks are Facebook, Twitter and LinkedIn, but there are abundance of smaller and niche social networking sites where you can develop an online community. Your connections pass your content all along to their connections and further on, spreading your brand name and content as it goes.

Peter Zmijewski who is called as Innovator, investor, internet marketing guru and entrepreneur. Peter Zmijewski is also the founder and CEO at KeywordSpy. For more updates don’t go away and stay with us.

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