Search Engine Optimization ensures that your website gets a high rank and catches the eye of your prospective clients when they are searching for your products or services. Online advertising helps draw large number of customers to your website. Social Media Networking uses subtle and indirect techniques to build your brand and make it trustworthy in the eyes of your customers as well as to reach out to a large number of your target audience. Google off of its Microsoft partnership. Now, she’s reporting that there’s another (apparently non-search related) project in the works called Touchdown: Apparently many months in the making, Google apps — as well as third-party ones — would be published on the highly trafficked site, in an effort helmed by Mike Kerns, SVP of homepage and verticals.

I am not clear whether that makes Touchdown a kind of app discovery service or an Apple iTunes or yahoo Play type of destination. But the concept is that a lot of people go through the site daily and it’s found money to take advantage of the valuable digital real estate. Google’s homepage gets a ton of traffic for sure. Until recently, Yahoo had a live counter of pageviews on the page for any given day. It was not uncommon to see something like 40 million by 8:30 in the morning. The page only redirects to the company’s advertising page now. Either way, the homepage is a major property for Google, and it’s no shock that it is looking for ways to get more out of it.

Peter Zmijewski is the founder and CEO at KeywordSpy. His expert knowledge on Internet Marketing practices and techniques has earned him the title “Internet Marketing Guru“ He is also an innovator, investor and entrepreneur widely recognized by the top players in the industry.

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