Keyword research is one of the most important and valuable activities any online marketer can use to drive traffic and attract visitors to their site. Ranking for your target keywords can significantly impact your ability to make money online. What’s important to understanding SEO content is that it’s not only about getting visitors, it’s about getting the right visitors. Get Keyword Search Volume- 1. Begin through dumping the list of keywords in to KeywordSpy. 2. View the results via the overview tab, and then input into your own study and Calculate the Keyword Click-Through Rate After this, take the keyword list and make the forecast for monthly CTR based on position for the SERPs.

With Google continually making changes to the face of SERPs to include the blended and personalized results and the web assets of Google, this would be hard to gauge via a big degree of precision. Should you be working on an aged site with the Webmaster Tools made, you could also get site-wide CTR and utilize it as a data point, as you can argue that it could be a more honest estimate given that it is tied to one’s own site performance. Calculate the Conversion Rates- When you determine the conversion rate component of the forecasting model, we prefer working with real conversion data (be it site-wide or segment specific) made known in the site’s analytics. Should you be working with a brand new site or exploring affiliate revenue potential in a new vertical and would not have the luxury of true conversion data, it would prove trickier.

Peter Zmijewski is the founder and CEO at KeywordSpy. His expert knowledge on Internet Marketing practices and techniques has earned him the title “Internet Marketing Guru“ He is also an innovator, investor and entrepreneur widely recognized by the top players in the industry.